Case study
Humans helping humans to feel better
Kindly Human acts as a HR benefit. It connects users with peers who have faced similar challenges and delivers community powered support that’s incredibly effective.
UX impacting app performance
Kindly Human faced issues in user onboarding and account setup, as well as call scheduling with Peer Listeners, impacting access to mental health support.
Streamline the onboarding, make it easier to find peers and facilitated call scheduling.
Our primary objectives involved optimising onboarding processes for different access levels and simplifying user navigation for call scheduling on mobile screens.
More broadly, we aimed to enhance the overall user experience to boost users engagement rates.
We designed a new flow that guided users through necessary steps in a clear, and intuitive flow.
We categorised the onboarding process into 3 clear steps that the user could easily navigate between. Progression was indicated and made the user aware of where they were at any given time.
We streamlined the onboarding process by breaking it into smaller, manageable steps.
Provided clear instructions and progress indicators to guide users through each stage.
We helped users to explore peers and supportive content more intuitively, dividing the page by sections and providing a set of filters.
Individuals can connect with peers by listening to experiences shared in audio stories or through private, one-on-one phone conversations. We designed the “Schedule a call” feature to make it easy for users to call an available peer. Kindly Human set up the call anonymously.
Whether or not users Kindly Human plan is supported by your company, users can select the amount of time they need per month and easily manage their payment details.
Our user-centric approach has streamlined the onboarding and account setup processes, making it smoother and more accessible for members.
Additionally, we’ve enhanced the call scheduling system with Peer Listeners, reducing friction and improving the overall experience for those seeking mental health support. These improvements have not only boosted user engagement but have also led to a higher satisfaction rate among Kindly Human's members, ultimately helping better serve user's mental health needs.
